As more people play, advertisers devise game plan
As more people play, advertisers devise game plan
By Theresa Howard USA TODAY
USA Today
12 Jul 2006
NEW YORK — Marketers are scrambling to be players in the world of video game advertising. A growing army of game fans and new game advertising options are making games increasingly attractive. Marketers spent about $80 million in 2005 on game... read more...
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